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Standard Stage & Set

“Setting the New Production Standard”

OtherPre-SeedRaising $2.5M

Open round — Standard Stage & Set is raising $2.5M for its Pre-Seed

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Overview

Driven out of a tech background and the love for movies, Standard Stage & Set is the next wave to modernize and speed up the expendables business for film, events and beyond.

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Traction

as reported by the founder

Operational Validation: Successfully launch Unit 01 Alpha in the high-density Burbank production cluster, achieving predictable dispatch mechanics and proof of concept. Pipeline & Validation: Finalized the core business architecture, pricing tiers, and brand identity for the "Midnight Runner" mobile fleet and "SetPower" industrial battery lines. Platform Readiness: Developed the technical blueprint for the Standard OS real-time dispatch interface and the RFID-enabled Smart-Vault modular hardware ecosystem.

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Pitch deck

The founder has published a deck

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What problem are you solving?

The "Midnight Crisis": Entertainment production operates on a 24/7/365 schedule, but traditional expendables and equipment vendors operate on strict, M-F, 9-to-5 "Banker's Hours". Staggering Financial Risk: When a Tier-1 production lacks a mission-critical item (like specialized gaffer tape, high-drain batteries, or a replacement video cable) at 2:00 AM, the active set faces immediate downtime liabilities costing up to $100,000 per hour. Supply Chain Latency: Traditional logistics feature zero real-time inventory tracking and slow quote-to-delivery workflows, forcing productions to rely on reactive, panic-driven purchasing.

What is your moat?

Standard OS Ecosystem: A proprietary tech stack featuring a client-facing app with live, van-specific inventory visualization and a predictive engine that handles automated restocking. Hardware-as-a-Service (HaaS) Lock-In: Deploying automated, RFID-integrated Smart-Vault storage lockers directly on soundstages and studio gates, physically embedding our supply chain into the client's venue. Standard Green (ESG Data Integration): A closed-loop sustainability model that collects spent batteries and tape cores during midnight runs, returning audited recycling data to help major studios clear strict, mandatory ESG corporate compliance hurdles. Bespoke Vertical Integration: In-house, made-to-order manufacturing of premium "Standard Connect" video/audio cabling alongside fully insured, 24/7 high-value camera and gear delivery.

What is your market size?

TAM (Total Addressable Market): Over $4 Billion globally across traditional film, scripted TV, live concerts, touring festivals, large-scale house of worship technical ministries, and high-end corporate venue spaces. SAM (Serviceable Addressable Market): The premium, 24/7 production resupply and rapid-fulfillment asset market within key active media clusters (Hollywood/Burbank, Atlanta, and New York City). SOM (Serviceable Obtainable Market): Capturing recurring long-form production spend through the high-margin Standard Access $1,495/month subscription layer and localized Smart-Vault placements across major studio footprints.

Who are your competitors?

The Competitors: Traditional local expendables shops, standard courier services, and analog "will call" equipment rental houses. Our Differentiation: Legacy competitors are entirely analog, localized, and closed at night. SSS differentiates by being a true technology platform offering guaranteed 24/7 sub-45 minute dispatch, live fleet stock mapping, and integrated software that converts standard retail transactions into high-margin recurring subscription revenue (MRR).

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Founding team

FM

Federico Mata

Founder

Film major turned IT now turned entrepreneur.

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Product

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Company updates

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Standard Stage & Set — raising $2.5M